Brazil

Brazilian Coalition Targets Child Labor

By ChildFund Brasil Staff

ChildFund Brasil, with the financial support of telecommunications company Fundação Telefônica Vivo, has launched a project to fight against exploitative child labor in Brazil.

The project, Melhor de Mim (“The Best of Me”), is set to last two years and will target 500 children ages 6 to 14 in the Jequitinhonha Valley in the state of Minas Gerais. Working with its local partner organizations, ChildFund Brasil seeks to raise awareness of the risks of child labor through dialogue with children, teens, parents and other community members. Expert facilitators will lead the discussions. One notable part of the project is that it will also engage businesses who employ children. ChildFund’s goal is to educate employers about the serious risks that young laborers face, including physical dangers and missed educational opportunities.

Brazilian teenage girls

Brazilian children and teens in poverty-stricken regions are sometimes forced to work to support their families.

In Brazil, hiring children under 13 is illegal. Yet, according to national data from the Brazilian Institute of Geography and Statistics, 704,000 Brazilian children aged 5 to 13 were working in 2011. The majority of child workers are 10 to 13 years old, and 63 percent live in Brazil’s countryside. These numbers mark a 23.5 percent decrease of child laborers from 2009, but clearly the problem remains significant.

The majority of Brazilian child laborers, almost 55 percent, receive no income for their work, and those who are paid earn an average monthly income of only US$68. Child labor practices are receiving a spotlight today with the International Labour Organization’s World Day Against Child Labour.

The Best of Me’s activities began this spring with the enrollment of children involved in labor. The next step is to mobilize parents to make them aware of the project and sensitize them to the risks of child labor. After that, children will attend workshops using the Aflatoun method, which empowers children to play a key role in building a better society. By affirming children’s right to speak out on the issue and fostering dialogue among all parties involved, ChildFund seeks to facilitate sustainable change around child labor.

“The name of the project, The Best of Me, means that everyone becomes involved to the best of their abilities,” says Dov Rosenmann, ChildFund Brasil’s program manager. “Everybody is contributing their best to prevent child labor.”

In Brazil, Advocacy for Clean Water

By Priscila Oliveira, ChildFund Brasil

Reflecting the fifth article of the Universal Declaration of Water Rights — ”Its protection is a vital need and a moral obligation of men to the present and future generations” — ChildFund Brasil strives to educate communities about water preservation for the benefit of future generations.

The project “Meu Meio, Minha Vida” (My Surroundings, My Life), is part of the Vigilantes da Água (Water Watchers) program and is a result of the efforts invested in the communities of Vereda, Bidó, Pedra do Bolo, Tombo and Empoeira, in the Jequitinhonha Valley, a semi-arid region in the state of Minas Gerais in eastern Brazil.

Brazil water watchers

A group of water watchers in Brazil gather at a pond.

ChildFund Brasil’s local partner organization, Municipal Community Association of Medina, carries out the program, which trains community leaders to monitor water quality and educate the community on advocating for their right to have access to clean water. Currently, 18 men and women monitor water quality, which benefits more than 200 families.

For Maria de Almeida, a 42-year-old farmer from the community of Tombo, participating in the program has been valuable. “This project made us learn more about the water we use,” Maria says. “And, knowing that it was contaminated, we now fight for improvement and for the preservation of the springs. I feel happy to participate in the project and for the opportunity to educate other people.”

Brazil water watcher

One water watcher gets a sample.

Paula Gava, coordinator at the Medina community association, notes, “The program is a way of working on environmental issues as a whole in the community, of making everyone reflect on the environment. At the moment, we discuss the situation of water availability.

“The reality is that there is a lack of water during this period of drought, and furthermore, we’ve detected coliform bacteria contamination,” he adds. “We already have people mobilized and aware of the bad water they consume. Our job is to provide information so that the community can organize themselves, feel empowered to demand clean water and become part of the solution.”

As the program continues, community groups are working with Minas Gerais’ rural extension agency and municipal health and agriculture departments to improve the quality of water.

Photography Exchange Program Brings Cultures Into Focus

 By Priscila Oliveira, ChildFund Brasil

Photographs span different languages and long distances, as a group of American and Brazilian students learned during an exchange program. In January, 12 students from Soka University in California’s Orange County traveled to Brazil to work with teens involved in ChildFund Brasil’s Photovoice project.

group picture of studnets

Students from California participated in a photography workshop with Brazilian youth.

The group gathered in the city of Medina for a workshop. The teens and college students shared their approaches toward setting up pictures and, along the way, gained an appreciation for a different culture.

“It was an exchange where all students were engaged in teaching and learning,” says ChildFund Brasil Social Program Manager Dov Rosenmann.

The workshops took place at Medina’s Little House of Culture, another important project of ChildFund, which has worked in Brazil for 46 years. The space is meant to revive community bonds and pride in their cultural roots. Children, teens and young adults often find encouragement to pursue arts and other interests there while also gaining technological skills.

college students

The Soka University students from California.

Besides participating in the Photovoice workshops, the American students also donated six digital cameras and one projector that will be used by students from the communities that participate in this project.

Photovoice was developed by ChildFund Brasil in partnership with social organizations all over the country with the goal of promoting peaceful coexistence and healthy social relationships among young people through the art of photography. Participants take pictures of daily life in their communities, many of which are lacking necessary resources.

In addition to acquiring knowledge about photography, the young people have the opportunity to express their points of view about the daily life in the community and to reflect with criticism about what they photograph. More than 300 youths have taken part in Photovoice.

The teens decide on which subjects to capture — often family relationships, local culture, nature and social themes. “The importance is to capture the elements that contain a meaningful story,” Rosenmann says.

“Chicken Plus” Project Sustains Brazilian Families

By Patricia Toquica, Americas Region Communications Manager

Much significance is attached to the Easter egg tradition: springtime, fertility, rebirth and life. But for the women of the community of Sao Joao de Chapada, near the city of Diamantina in Brazil, an egg hunt has become a daily activity that not only means nutritious food for their children but also a much-needed source of income.

But which came first: the chicken or the egg? In this case, the chicken, thanks to ChildFund Brasil’s Chicken Plus project, which allows many women in extremely arid regions of Brazil to produce food and generate income at home instead of having to migrate to cities for work. This helps ease the problem of families leaving home and residing in urban slums.

pickled vegetables at market

Families near the city of Diamantina in Brazil sell produce from the community farm at a local market.

In Sao Joao de Chapada, the community farm project started with a donation of 300 chicks a few years ago, and now the chicken population has grown to 1,200. The eggs provide high-protein nutrition for more than 30 pre-school children attending an early childhood development center, plus healthy meals and snacks for older children and families participating in the project. Each family receives 12 eggs a week and one chicken per month for consumption or for selling at the local market, along with other farm products like vegetables and homemade goods.

Brazil community farm

Rafael is an agricultural engineer who leads the Chicken Plus project, and Geralda is one of the local participants.

Geralda, a mother of four, volunteers at the community farm about two hours a day. “While we work with the other mothers picking up the eggs, cleaning the farm or in the community garden, our children play and learn at the community center,” she says. “With the money we get from the eggs, we feed our families and keep the project going, so we’ll always have food.”  A community savings fund, set up when the farm was established, ensures that chicken production keeps going strong.

With a sustainable approach, the project is leading community members toward the development of innovative businesses based on chicken farming.  The project also enhances women’s business skills by emphasizing quality control, microcredit options and entrepreneurship.

ChildFund Brasil Expands Work to Amazon Region

By Patricia Toquica, Americas Region Communications Manager

School sponsorship is a new initiative of ChildFund Brasil to reach children in the most remote areas of the Amazon forest and improve their educational opportunities.

Two Brazilian teachers in Amazon

As teachers, Raimundo and Tomé are working to improve educational opportunities for children in their remote Amazon village.

Raimundo and Tomé are the local teachers in Tres Unidas, a small community located along the banks of the Amazon River, three hours by boat from the Brazilian city of Manaos. This community is part of the Kambeba indigenous group, one of hundreds of ethnic groups that live in the Amazon forest, a vast green territory more than twice the size of Texas.

Amazon village classroom with sparse furnishings.

Elementary schools in remote areas of the Amazon lack basic infrastructure.

Elementary schools in remote areas of the Amazon lack basic infrastructure, such as proper roofs, desks and even bathrooms. “Sometimes children take their lessons outside, under the shade of a tree, because it gets very hot during the day in the classroom, not to mention during the rainy season,” explains Tomé.

Most of the classes are multi-grade with an average of 30 students, ages 4 to 12 years. The children’s age differences make it difficult for teachers to follow up on programs and individual progress. “We divide the board into four parts and the children into four groups according to their ages; we work with them in separate activities, depending on the topic,” says Raimundo.

Girl from Amazin village with traditional painted face.

Children are eager to learn every day.

Still, every single child in this little village of palm-thatched huts housing about 20 families goes to school every day and looks forward to learning.

The ChildFund school sponsorship program in Brazil is a new initiative developed in partnership with the Sustainable Amazon Foundation (Fundação Amazonas Sustentável – FAS). ChildFund seeks to improve school infrastructure and access to quality education for school-age children in isolated communities deep in the Amazon forest. Launched in September 2012, the program also aims to raise children’s awareness of the importance of sustainable use of their resources, so that they can become “true guardians of the forest.”

For Raimundo, who is also the Tres Unidas school director, educating children in his community is about delivering formal curriculum and also focusing on indigenous culture. It’s important that the children learn about traditional history, rituals, language and medicine.

He notes that indigenous schools in Brazil typically have inferior infrastructure and learning materials. As part of their partnership strategy for the school sponsorship program, ChildFund Brasil and FAS are working to reduce the cost of delivering educational services to remote areas. “We don’t want to replace government but facilitate development,” says Virgilio Viana, director of FAS.

Thus, ChildFund and FAS are partnering with municipalities. For example, the municipality is covering the cost of providing teachers, and ChildFund and FAS, with the help of the community, are building or improving schools and also supporting teachers with additional training and teaching tools.

The School Sponsorship program is already piloting in the Sustainable Development Reserves of Juma and Uatumã, supporting 20 schools and nearly 300 students. In the long term, ChildFund Brasil’s goal, with the support of sponsors and donors, is to have a presence in eight natural reserves and reach children in more than 500 communities in the Amazon.

You Can Resolve Now to Help a Child

By Kate Andrews

Many of us are making resolutions to eat less, exercise more, call our parents on Sundays, get more organized and achieve any number of other positive goals in the new year. In this season of setting resolutions, we ask you to consider sponsoring a child in 2013; don’t let another year slip past.

boy at fence

Felipe

Five-year-old Felipe, who lives near the town of Diamantina, Brazil, doesn’t have access to clean water or enough food. With a $28-a-month sponsorship, you can help children like Felipe live healthier and more stable lives.

2013 calendar graphicStarting this week and running through the middle of January, ChildFund International is working to build our number of sponsors through a New Year’s resolution campaign.

Also of note: Sponsoring a child takes less work than going to the gym five days a week. “There’s always a tendency for people to resolve to eat less or exercise more,” ChildFund’s digital marketing director Timo Selvaraj says, “or to say, ‘Next year I’m going to make a difference.’ Let’s not allow 365 days to go by. It’s a simple message.”

To sponsor a child, please visit our website. It’s a great way to start 2013.

Behind the Scenes With ChildFund Spokesperson Alan Sader

by Loren Pritchett, ChildFund staff writer

Alan Sader, ChildFund's TV Spokesperson

Alan Sader, ChildFund’s TV Spokesperson

When I sat down with Alan Sader, ChildFund’s TV spokesperson, I’ll admit I was a tad star struck. When I was younger, I’d seen him on countless commercials—sitting on a stoop in a developing country, arm wrapped gently around a small child. His posture was strong, his voice was both kind and commanding and his message was always clear – by giving a little each month, I had the opportunity to help change a child’s life.

Beatrice, a child in ChildFund Brasil programs.

Beatrice, 5, a child in ChildFund Brazil programs, is one of the many children Alan spoke to in ChildFund’s latest commercial.

For the last 20 years, Sader has spoken on behalf of children around the world. By sharing their stories and encouraging a U.S. audience to become sponsors, Sader has helped many children escape poverty. In our conversation, he recalled several trips to ChildFund program areas and shared how each child he meets reminds him why his work is so important.

“I do plays, I do commercials for lawyers and furniture stores and that’s great for providing food for my family but there is a legacy involved in this work [with ChildFund],” he says. “Making the lives of children better is the most important and rewarding work I can ever do. There are a lot of children whose lives have been changed because of this and I am happy talking to people about that.”

In 1993, one year after his first appearance in a ChildFund commercial, Sader traveled to Kenya to work on a second TV spot. He met numerous children whose stories he would share with the world but one child in particular helped reaffirm his decision to work as ChildFund’s spokesperson.

“At the time, my youngest daughter was 6-weeks old,” he says. “During this particular trip, they placed a small child in my arms. I can remember thinking, a baby feels like a baby and that baby felt like my baby; and I knew they had the same needs. It felt so good to communicate that need to the camera, to share that with whoever could see the commercial and encourage them to react by helping a child.”

Alan with Daniella.

Alan with Daniella, 9.

Although Sader realized that all children around the world had the same basic needs, he was exposed to a level of poverty unlike anything he had seen in the U.S. “There was a shocking quality of poverty in these places. I saw communities where entire families lived in shacks made of tin and paper to keep the weather out,” he says. “I had never seen up close and personal poverty. Although I grew up in the mountains of North Carolina, and I knew that my family came from poor mountain folk on my mother’s side, I don’t think my people were ever starving, malnourished or lived in places where it was dangerous to drink the water.”

He explains that his firsthand experiences in some of the most impoverished countries have been humbling and serve as a continuous reminder to help those who are less fortunate. So he has taken his own message to heart. Since 1992, Sader has sponsored two children through ChildFund – a girl from Brazil and a boy from Kenya. Both youth are approaching an age where they will complete ChildFund’s program, but Sader knows his support will have a long-lasting effect.

“I’ve met them both,” he says. “The young woman has special needs but is able to do things that make her feel included and worthwhile – when I hear from her (most letters come from her family), she is very happy. And Arnold started a business at a young age because he was able to buy rabbits using a monetary gift I sent him – so he tells me about his rabbits in his letters. I keep in touch with his father as well.”

Parents, especially mothers, play an important role in the communities Sader has visited. “ChildFund projects depend on the involvement of the local people,” he says. “I’ve seen them involve the whole community. It is amazing to see the mothers cook, clean, and make money at the markets and then volunteer to help their children have a better life.”

Alan in Brazil.

Alan filming with 8-year-old Morrone in Brazil.

It’s this behind-the-scenes perspective that has motivated Sader to continue his role as ChildFund’s TV spokesperson. “I am continually impressed by this organization,” he says. “ChildFund is not run by some expert sitting back making all the decisions. It is a collaborative effort between the country, who knows what is best for their people and folks who want to help here at the home office.”

Home is Richmond, Va., to both ChildFund and Sader. And when he’s not dropping into headquarters to plan his next filming schedule, you can find him doing what he does best. “I’ve been acting since I was a child,” he says. “It wasn’t until much later I decided to make a career of it.”

Alan

Alan Sader has been ChildFund’s TV spokesperson since 1992.

Sader is well known in Richmond theater circles. Last year he played King Lear, a role that won him best actor from Richmond Critics’ Circle and also played the role of Big Daddy in Cat on a Hot Tin Roof. His latest work was on the motion picture, Lincoln, directed by Steven Spielberg

“I will continue to do theater and movies as opportunities present themselves,” he says. “And I hope to continue to do commercials and represent ChildFund as well. My wife is an artist, my oldest daughter is married and my youngest is a junior at Virginia Tech – so life is good.”

I expected to hear nothing less from a man who uses his talents to change lives around the world.

Want to see Alan Sader in action? Check out ChildFund’s latest TV commercial and visit our website to sponsor a child.

Children Are the True Innovators

by Ron Wolfe, ChildFund Senior Business Systems Analyst

houses in a narrow alley

The favela is a maze of alleys.

The day was coming to an end, and our last home visit was accessible only through one of the many narrow and dark alleys that crisscross the favela (urban slum) on the edge of Belo Horizonte, Brazil. Above me, though, a young girl leaned out a window, grinned, and rushed to open the door. As we entered, she held up her finger to ask us to wait one minute, ran up the winding stairs to the upper floor, and returned with a pink, plastic toy computer. She smiled at us again and said proudly, “Netbook!”

girl with toy computer

Children love technology.

While deploying technology pilots over the past two months in Dominica, Zambia and Brazil, it has become clear that technology has a universal appeal. The appeal, though, is strongest among the children.

Staff from ChildFund International and ChildFund Brazil spent a week in Villa Ventosa, a village in the Nova Barroca neighborhood to continue the mobile application tests that began in the Caribbean in April. We worked with our affiliated partner, GEDAM (Grupo de Educação Desenvolvimento e Apoio ao Menor), to evaluate an Android application created at our headquarters and loaded onto tablet computers. The app synchronizes existing child data acquired during a home visit with geospatial information so that we can better analyze geographic patterns among our enrolled and sponsored children. This data is then combined with a photograph of the child’s letter to his or her sponsor, which was captured with the tablet’s built-in camera and sent to a database in Richmond, Va. In the future, this image will be queued into a translation database accessible to our translators around the world.

an urban slum

The favela covers a vast expanse of land.

In Brazil, GEDAM currently implements programs for approximately 500 ChildFund sponsored children. During the pilot, the team, consisting of representatives from ChildFund International, the Brazil office and GEDAM, set a goal of reaching about 20 children over three days in the field. Each day was split into morning and afternoon home visits where the two teams walked the dense neighborhood amid stray dogs and hollow clay brick houses with corrugated roofs that extended beyond the horizon.

The participating community mobilizers were immediately excited by the potential impact these devices could have on their work. Their day is often filled with administrative tasks that, if streamlined, would give way to more child-centered programming and an improved child/sponsor experience. As seen during previous pilot tests, the mobilizers came up with multiple ways in which properly focused technology could advance ChildFund’s mission. These insights will guide future applications and ChildFund’s broader mobile platform strategy.

children with tablet computer

The tablet immediately attracts children’s interest.

Every child we met during a home visit seemed drawn to the tablet. Some intuitively reached for the glass surface and used the standard gestural commands to interact with the device. Some simply smiled when they realized that this home visit was different, and they were participating in a unique experience.

One thing became immediately clear: although we consider our work in mobile technology to be innovative, the children are the true innovators. It comes natural to them.

On the way out of her house after we captured an image of the letter she had just handwritten, a teenage sponsored child turned to the team and said, “Next time, give me the tablet and I’ll type the letter directly to my sponsor.”

Fashion Forward for ChildFund Brazil

Reporting by Luza Marinho, ChildFund Brasil

model wears T-Shirt

Cris Guerra models the new Victor Dzenk-designed T-shirt. Sales will benefit ChildFund Brasil’s programs. Photo: Luíza Villarroel

Spring fashion week in Minas Gerais, Brazil, took on an added dimension this year with the much-anticipated release of a T-shirt designed by Victor Dzenk. Proceeds from sales of the shirt will benefit children in ChildFund programs.

More than 200 journalists, designers and fashion followers turned out to preview the noted Brazilian designer’s 2013 summer collection. The show included the release of the special T-shirt. Internationally known for his avant-garde prints, Dzenk is also focused on social responsibility.

group photo of Photovoice project members

Cris Guerra and Victor Dzenk support the youth photography project. Photo: Agência Fotosite

“Last year in Rio de Janeiro, we created a T-shirt for the breast cancer foundation with a pink bow. It was beautiful and a great success! We want to repeat [that success] working with children from ChildFund Brasil,” he said. “ChildFund Brasil is a serious and respected organization. It is very gratifying to add beauty and an art project.”

celebrity at fashion show

Gloria Kalil at the fashion show. Photo: Jorge Quintão

Celebrities such as fashion consultant Gloria Kalil and members of the national and world press became acquainted with ChildFund’s mission, while snapping up the designer shirts. Fashion model and blogger Cris Guerra shared with the audience her experience of nearly 10 years as a ChildFund sponsor. Her stories about Fernando, her sponsored child, touched everyone.

The event also featured a special exhibit of photos taken by photographer Luíza Villarroel and students in the ChildFund-supported Photovoice project. A few days before the fashion show, the students had the incredible opportunity of photographing Guerra—sporting the Dzenk T-shirt—in their own community of Sierra Cluster.

model against stone wall

Scenes from the street. Photo: Luíza Villarroel

Seeming unaffected by the glamor of the moment, the student photographers lost no time in determining the shots they needed and then capturing street scenes with Cris as their focal point.

boys with cameras

Students in the Photovoice project. Photo: ChildFund Brasil

The Photovoice project teaches children and youth how to use photos, videos and other communication techniques to express their views and their voices. The 2012 workshops are focusing on social identity as revealed through self-portraits and portraits of community residents—capturing life histories, recording the daily life of students and exchanging “looks” and experiences.

Discover more about ChildFund’s work in Brazil.

Around the Globe with ChildFund in 31 Days: Growing up Strong in Brazil

Reporting by ChildFund Brasil

31 in 31 logoDuring January’s 31 days, we’ve made a blog stop in all 31 countries where we serve children, thanks to the generous support of our sponsors and donors. On our final day, we meet Wagner Oliveira, an accomplished teacher who attributes his success to sponsorship and ChildFund Brasil.

From the age of 4 until age 20, Wagner Oliveira was enrolled in ChildFund Brasil’s Projeto União. “Today, I have a broader vision of the world, and I owe this to the project,” he says. “Here is where I started. The project contributed to my formation because it encouraged me to study…. “I learned to value my friends and interact with people.”

Now 37, Wagner teaches at several schools in the city of Fortaleza/Ceara, Brazil. “If I grew up with education, I must give education,” he says. He counsels children to grab hold of education and do their best to overcome adversity. “You’re much stronger than you think,” he advises young people. “You have no idea how strong you are. Be stronger than your problems.”

Wagner also has a message for ChildFund sponsors: “You have the privilege of being part of the group that will build a better future.”

Discover more about ChildFund’s programs in Brazil and how you can sponsor a child.

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